[ep 6] SEO vs SEM – Definition, difference and how to use them

About this episode:

SEO or Search Engine Optimisation focuses on the visibility of your website, while Search Engine Marketing is an umbrella term that covers both organic and paid search tactics in order to drive traffic to your page or offer. Learn the components of SEO and the most important rules of PPC advertising from this episode.

[ep 6] SEO vs SEM – Definition, difference and how to use them
[ep 6] SEO vs SEM – Definition, difference and how to use them
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About the podcast:

BiteSize Marketing is a new video and podcast series by Reka Veszeli. A show designed to teach you the basics of marketing faster than you would eat a cookie. The show is designed to teach you the basics of marketing in short bite-size episodes.

Each episode is about 3 minutes long, which is just enough to get familiar with the most important phrases and tools you might need in your marketing journey.

About me:

I’m Reka Veszeli. Marketing Specialist, first-time blogger. A huge stand-up comedy and Star Wars fan and someone who believes that creativity and being organized can go hand in hand.

With almost 10 years of experience in many fields of marketing such as in social media, branding, design & digital project management, product marketing and PR, I  have helped companies, from micro to multinationals with wildly different profiles, to strengthen their relationship with their customers, make their first steps or expand online.

visit the website: www.rekaveszeli.com/bitesize

Music: Come with me (Microsoft Photos)