Hi, I’m Reka, Marketing and PR Consultant, first-time blogger, a huge stand-up comedy and Star Wars fan and someone who believes that creativity and being organized can go hand in hand.
With almost 10 years of experience in many fields of marketing such as in social media, branding, design & digital project management, product marketing and PR, I have helped companies, from micro to multinationals with wildly different profiles, to strengthen their relationship with their customers, make their first steps or expand online.
2009 – 2013
The beginning of my journey: PR, university and the smell of french fries
I still remember the moment when we met first: I was about 16 sitting at the huge round table at my parent’s house when my dad arrived from a workshop he’d attended. He started to talk about a presentation – performed by a PR professional.
It made me feel like – Yes, I’ve found it! That’s what I want to do!
As there were no majors dedicated to PR in Hungary back then, I started studying Social Studies in 2009 and Communication in 2010. Also, I started my “career” at McDonald’s – Like two universities wouldn’t be enough for me 🙂
After 1.5 years, I was just so fed up with the constant smell of cooking oil in a job that had nothing to do with my passion, as well as waking up at 5 o’clock or working 8 hours after school, so I quit. It was time to find a job that fitted me.
That’s how I ended up at MorphoCom in 2011 as a PR intern, taking my first professional steps in working with clients like Dell, Apple, Noreg, Huawei or OKI.
…and I was about to figure out the next step. My blind love for PR slowly started to fade away and turned into a friendship – instead of a lifelong commitment.
So, I went with the flow and became an Account Manager at Lampyon. During these 2.5 years working at a web design & development company, I learnt more about websites, design and branding than ever before, and formed an amazing friendship there. Furthermore, I’ve learnt what it really means to be obsessed with your customers’ needs.
Understanding a customer’s needs and transforming them into the result they were looking for requires patience, the right set of communication skills and a proactive mindset – all spiced up with a bit of magic ; )
Knowing that our most profitable and honoured customer – a German multinational pharmaceutical company – has been satisfied with me and invited me to their office twice, give me a reason to say, and I dare to say it; that I am jolly good with customers.
Oh, did I mentioned that I worked mostly with the marketing department of that company? Yep!
This is how I fell in love for the second time – this time with marketing. So in 2015, I went back to university.
I received my Marketing Master’s in 2016 and a few months later I started working with OKI.
2013 – 2016
Finding my true passion and getting my MSc in Marketing
2016 – 2019
Looking after a whole country’s marketing activities and starting my blog
For almost 3 years I was responsible for co-ordinating all marketing- and PR-related activities in the Hungarian market for OKI. This included budget planning, managing social media platforms and promotions, organizing partner events, creating newsletters and many other tasks that I loved.
Because I’ve always aimed for more and I believe I can help YOU to achieve your goals too – and also to give myself the pleasure of challenging my knowledge in a new field as well as to have fun!
Since my first internship, I’ve been the go-to marketing person for all my friends when it comes to marketing, professional communication and career advice. I’ve always loved supporting others, but I only decided to finally start a blog after I helped my father build his company’s online presence.
I’ve realised, that when it comes to business, people are not looking for fancy models and 100+ books, but are looking for real and actually useful branding and marketing tips and help.
Moving to Ireland was a long-time dream of mine. I’m lucky enough to have a husband who shared this dream with me, so after almost 2 years of planning we decided to move. He got a job at the end of 2018 and…
A few weeks later, I was in Cork and a new phase of my life had started. I joined the Field Marketing team, so I helped with dozens of events, travelled around Europe, visited the USA twice and learnt a lot about lead generation from my amazing co-workers.
In October 2020 I’ve got promoted to a Digital Marketing Specialist, and since then I tirelessly optimise digital demand generation marketing campaigns.
At the same time in 2020 I launched BiteSize Marketing. A podcast and video series designed to teach you the basics of marketing in short and easy to consume episodes.
Moving to Ireland and joining an amazing company